Business Intelligence Network - The Vision for BI and Beyond

Clarabridge Announces Availability of Release 3.0

Published: June 16, 2008

Clarabridge incorporates a range of important new customer-driven capabilities.

Clarabridge, a provider of text analytics solutions that improve customer experience, recently announced the general availability of Release 3.0 of its Content Mining Platform (CMP). With this release, Clarabridge has incorporated a range of important new customer-driven capabilities, including an intuitive guided discovery interface for analysts and researchers, enterprise class deployment capabilities, and application and packaging enhancements.

In development for the past year, CMP 3.0 provides an enterprise class platform for use by customer-oriented analysts across marketing, product, and customer care organizations. Business analysts now gain a powerful drag-and-drop web interface, Clarabridge Navigator, which makes it easy for non-IT users to harvest customer feedback from surveys, user forums, online product reviews and other consumer-oriented sources. This interface uniquely empowers a broad range of users, business analysts and market researchers to rapidly explore, organize, and distill insights from text-based customer experiences, product suggestions, and market feedback.

"Text analytics is a key enabling technology for customer experience management," said Fern Halper, Partner at Hurwitz and Associates. "An important element of this type of solution is to provide business users a scalable platform to explore and interact with unstructured data on the front end. Solutions such as Clarabridge’s Release 3.0 can help support the collection, distillation, and dissemination of customer experience insight across the enterprise."