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Jagged Peak Announces the Launch of Global CRM Solution for TAG Heuer

Originally published February 22, 2006

Jagged Peak, a provider of CRM, e-Fulfillment and enterprise demand management solutions, recently announced the successful launch of a global multi-language, CRM solution for TAG Heuer, a provider of luxury watch brands.

Dubbed TAG Heuer 24, the solution is designed to create a global TAG Heuer community where customers from various countries will access TAG Heuer interactive information, participate in events and special auctions.

"Jagged Peak's creation of the TAG Heuer 24 solution is helping us better support our customers' needs and interests and enriching their experience as TAG Heuer timepiece owners," said Franck Dardenne, Business Intelligence and Media Manager, TAG Heuer SA.

Jagged Peak developed TAG Heuer's solution using its new EDGE v6i platform. This platform features multiple language content and digital asset management capabilities and was designed to support customers who conduct business internationally. It provides TAG Heuer with an integrated platform to dynamically manage all aspects of the CRM portal including the capability to launch electronic marketing campaigns and manage customer databases.

This BeyeNETWORK news item contains information from a recent press release by the company mentioned.