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OfficeMax Selects ATG Customer Experience Platform

Originally published February 14, 2006

ATG, whose technology powers outstanding e-commerce sites and corresponding e-marketing and customer service solutions, recently announced that OfficeMax, a provider in both business-to-business office product solutions and retail office products, has selected the ATG Customer Experience Platform for its online storefronts. OfficeMax has purchased and will utilize elements of the entire Platform, which includes applications for marketing, commerce, and customer service.

ATG Wisdom is the alternative to the traditional silo-based approach to commerce, marketing and service/support offered by many vendors. Whether it's a request for information, service, or support, an online transaction or an outbound campaign, Wisdom's holistic, enterprise-wide approach to guiding customer interactions enables organizations to deliver the right mix of information, at the right time, using the preferred communications channel.

"ATG is thrilled that OfficeMax has chosen our solutions to drive their next-generation customer experience," said Cliff Conneighton, Senior Vice President of Marketing, ATG. "ATG Marketing, Commerce, and Service provide the most comprehensive online solution on the market, and we're well positioned to partner with OfficeMax and achieve even greater levels of success."

This BeyeNETWORK news item contains information from a recent press release by the company mentioned.