Fighting the Tide

Originally published March 10, 2010

Aberdeen Group recently examined how companies are using business intelligence (BI) tools to adapt to today’s market pressures. They discovered that despite these adverse economic conditions, some companies are using BI to not just support, but actually to grow their business through the lean years. This report focuses on IBM Cognos 8 BI users and compares the results they are seeing to other survey respondents.

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