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Business Intelligence – Repositioning Information in the Organizational Psyche

Originally published January 19, 2010

Nancy Williams emphasizes that achieving true business intelligence (BI) requires a significant organizational paradigm shift, and she explains how organizations that are BI leaders differ from other organizations.

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Posted January 20, 2010 by Srini Ganesan


Thanks for the nice article. Could you provide some insight on how to measure the success of BI?If the usage of BI generates new business/sale of new products/better customer service, unless those systems are aware that the initiatives have been taken through the BI system, it would be hard to measure that success.

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