Originally published November 4, 2009
Attensity Group, a provider of business user applications that generate value from unstructured data, recently announced its new product release, Attensity Analyze for VOC Version 5.2. Attensity Analyze for VOC Version 5.2is a powerful text analytics application that enables business managers, customer analysts, customer service teams and marketing departments to analyze Voice of the Customer (VoC) feedback across a variety of customer conversation channels including emails, CRM notes, survey responses and social media. With the new release, users will have access to unparalleled accuracy when it comes to analyzing massive amounts of unstructured customer data. This level of accuracy is critical for "taking action" on the insights learned from analysis. As compared to keyword-based customer content mining platforms, the sophisticated text analysis in Version 5.2 enables business managers to be confident that their actions are based on accurate information.
"This new release of our text analytics application provides a great leap forward in our ability to enable business users, customer analysts and marketers to harness massive amounts of customer information found inside and outside the firewall," said Ian Hersey, global chief technology officer of Attensity Group. "Through our natural language technologies and our applications that are designed to uniquely listen, analyze and relate unstructured and structured data, we are able to provide capabilities that give organizations a distinct competitive advantage."
To read the full press release, click here.
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