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Consortium of Blue Cross Blue Shield Plans Covers Enterprise Business Intelligence

Originally published July 9, 2009

Consortium Health Plans (Consortium) is a national coalition of 39 regional and independently operated Blue Cross Blue Shield (BCBS) Plans located across the United States. The Consortium provides national sales support to its members. This includes market intelligence and sales data that enable these regional health insurers to effectively collaborate and compete for national accounts.

The Consortium’s legacy business intelligence (BI) platform was largely hand-coded and run on a data warehouse that had hit a performance ceiling. The system was difficult and expensive to maintain, and it could not adequately scale or adapt to new user requirements. The Consortium needed a BI solution that allowed members to quickly tailor sales efforts to changing market conditions while doing so at a lower cost. 

Axis Group rapidly delivered a complete enterprise business intelligence solution that met the Consortium’s business and budget requirements. Using the Kalido Information Engine to automate many aspects of design and development, Axis Group rearchitected Consortium’s prior data warehouse into a new and more scalable data warehouse – a core component of any BI solution – in 30 days. The Consortium’s Information Data Store 2.0 (IDS 2.0) went into production in November 2008. It manages data from five discrete external source system applications and is accessed by more than 100 users daily.



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