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Posted June 4, 2009 by Lydia Pearce

Excellent exchange with valuable insight. Thank you. It is always interesting to understand the probable motivations and potential benefits associated with a partnership as important as that between Teradata and SAP.  It provides customers and prospects alike a baseline to begin assessing the relevance it may have on their business. I suspect that between both companies there is a lengthy list of potential integrated solutions.  The prioritization of these will be revealing. No doubt a factor will be the degree to which a joint solution advances their respective strategic agendas.   For years the IT departments of SAP’s largest customers have been unable to meet BW SLA’s nor provide robust analytics to their users.  The worse the performance the more aggregation and archiving, hindering analytics yet further. It is here that shadow IT organizations have flourished. And it is here that Teradata has small footprints if any all. Teradata has developed interesting 'Virtual Access' solutions to bolster their value proposition to these large SAP customers.   With SAP’s commitment to this partnership, we may we see first improved versions of these. I’d like to think that in addition to other reasons discussed on the Podcast, that Teradata and SAP recognized that the new economy, regardless of when it emerges, will demand companies operationalize their analytics to drive efficiencies without forfeiture of other KPI’s; a challenge no doubt made easier for both companies through this partnership.

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