| More complex and demanding business environments are forcing more heterogeneous systems environments. Data integration is required to synchronize master data to get a single, consistent view of an enterprise's core business entities like customers, products, suppliers and employees. Effective master data for any subject area requires input from multiple applications and business units; and enterprise master data needs a formal management system. Business approval, business process change and capture of master data at optimal, early points in the data lifecycle are essential to achieving true enterprise master data.
Join industry expert William McKnight of Conversion Services International and guest analyst Mark Smith of Ventana Research to learn:
- An introduction to Master Data Management, which enables data synchronization across the heterogeneous system environment independent of operational and analytic domain
- How MDM directly impacts the business through facilitating more accurate and timely business decision-making and improving application delivery ability, all at a lower cost
- How to organize the enterprise, both business and technical roles, for the determination and implementation of master data rules
- How to take the conformed dimension concept to earlier points in the data lifecycle through MDM Architecture choices
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