Birst recently announced that Spectrum, a leading social media analysis company based in the UK, has launched Fin-buzz, its new market sentiment analysis service, based on Birst's on–demand business intelligence solution. Fin–buzz allows stock traders and investor relations professionals to track the effects of media sentiment on share prices in real–time. An on–demand solution, Fin–buzz provides rapid insight into the impact of fast–changing news and opinion.

"The traditional media evaluation industry is being challenged by ever–faster news updates over the internet," said Mark Westaby, Spectrum's Founder and Director. "We developed Fin–buzz to analyze online media and report on market sentiment in real–time. We chose Birst to power our solution because it looks at complex data in a way that's flexible, fast, intuitive, and visually compelling."

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This BeyeNETWORK news item contains information from a recent press release by the company mentioned.

SOURCE: Spectrum Launches Fin-Buzz Based on Birst's On–Demand Business Intelligence Solution