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Lyndsay Wise

Hi and welcome to my blog! I look forward to bringing you weekly posts about what is happening in the world of BI, CDI and marketing performance management.

About the author >

Lyndsay is the President and Founder of WiseAnalytics, an independent analyst firm specializing in business intelligence, master data management and unstructured data. For more than seven years, she has assisted clients in business systems analysis, software selection and implementation of enterprise applications. Lyndsay conducts regular research studies, consults, writes articles and speaks about improving the value of business intelligence within organizations. She can be reached at lwise@wiseanalytics.com.

Editor's Note: More articles and resources are available in Lyndsay's BeyeNETWORK Expert Channel. Be sure to visit today!

While in Las Vegas at TDWI I spoke with Jim Ericson about BI for SMBs. Many companies struggle with the implementation of a successful business intelligence platform and solution that meets their organization’s needs. SMBs are no different and have similar requirements to their enterprise counterparts depending on their industry and goals.  However, what is available to these businesses does differ based on their structure, current infrastructure, openness to SaaS offerings, and how dynamic their environment is. Consequently, the market is looking to meet more of these needs through lower priced offerings, self-service models, and agile delivery.

Here is the link to the video interview.


Posted March 6, 2011 2:10 AM
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