Posted September 19, 2013 2:00 PM
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Thanks for visiting my blog. As co-founder of the BeyeNETWORK, acquired by TechTarget in 2010, I am privileged to participate in many industry-related activities as a BeyeNETWORK expert covering business intelligence and analytics. These events provide me with a unique insider perspective into the business intelligence ecosystem, its products and the vendors that provide those products. I'll be sharing that invaluable information with you through this blog, which will also be a reflection my business philosophy. And, just to make this interesting, I'll be sure to include my personal point of view on a wide range of topics and share some of the stories of people I meet in my travels.
Ron, an independent analyst and consultant, has an extensive technology background in business intelligence, analytics and data warehousing. In 2005, Ron founded the BeyeNETWORK, which was acquired by Tech Target in 2010. Prior to the founding of the BeyeNETWORK, Ron was cofounder, publisher and editorial director of DM Review (now Information Management). Ron also has a wealth of consulting expertise in business intelligence, business management and marketing. He may be contacted by email at email@example.com.
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Actuate presented at the Boulder BI Brain Trust to a large group of analysts and experts. In summary, Actuate continues to focus on customer-facing applications (BIRT & BIRT iHUB), big data business analytics (BIRT Analytics) and output management for customer communications (BIRT for Composition and BIRT iHub Content Services). There are currently over 2.5 million developers using BIRT worldwide, and there are over 106,500 total registrations on BIRT Exchange.
Jeffrey Morris, vice president of product marketing, presented how Actuate is focusing on business analytics. Actuate will focus on a customer-centric strategy that will encompass application areas specific to customer behavior and customer-centric big data analysis. Areas include customer acquisition, segmentation, retention, loyalty, churn, lifetime value, fraud prevention and analysis, and voice of the customer. Constraints for customers regarding big data and why the need for BIRT analytics include lack of resources, data integration and complexity and costs of change.
BIRT Analytics provides analysts and business users with advanced visual data discovery and predictive analytics to analyze big data. BIRT Analytics is driven by its own columnar database, which was acquired in the Quiterian acquisition. BIRT Analytics applies more rigor in data discovery utilizing assembly and a combination of analytic techniques to solve business problems.
Actuate's goal is to provide insights to operational users via dashboards, KPIs, interactive and ad hoc reports on web or mobile to immediately impact your business. Mobile strategy provides native access to all the popular mobile devices. If you would like, you can download BIRT mobile to your mobile device and you only have to build it once.
As the big data database market continues to consolidate, one of the last independent analytic database companies ParAccel has been acquired by database vendor Actian. ParAccel, an analytic database company is an integral part of the Amazon Web Services Redshift data warehouse service. It also has a large customer base that includes MicroStrategy, one of the leaders in business intelligence.
Actian continues to add to its extensive database assets, which include the Ingres relational database, Vectorwise analytic database and the Versant object database. The significant benefit of this acquisition is that it allows Actian to address the needs of customers with databases exceeding 10 terabytes, which is considered the upper range for Vectorwise. It also allows it to compete with the larger players in the analytics market, including Teradata, Oracle, IBM and HP.
The acquisition, in my opinion, is very strategic for Actian and should place the company in the upper echelon of big data database players and provide an independent alternative to many of the larger companies in the market. The challenge for Actian will be how it differentiates and integrates all of its database offerings going forward. Only time will tell!