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John Myers

Hey all-

Welcome to my blog. The fine folks at the BeyeNETWORK™ have provided me with this forum to offer opinion and insight into the worlds of telcommunications (telecom) and business activity monitoring (BAM). But as with any blog, I am sure that we (yes we... since blogging is a "team sport"...) will explore other tangents that intersect the concepts of telecom and BAM.

In this world of "Crossfire" intellectual engagement (i.e. I yell louder therefore I win the argument), I will try to offer my opinion in a constructive manner. If I truly dislike a concept, I will do my best to offer an alternative as opposed to simply attempting to prove my point by disproving someone else's. I ask that people who post to this blog follow in my lead.

Let the games begin....

About the author >

John Myers, a senior analyst in the business intelligence (BI) practice at  Enterprise Management Associates (EMA). In this role, John delivers comprehensive coverage of the business intelligence and data warehouse industry with a focus on database management, data integration, data visualization, and process management solutions. Prior to joining EMA, John spent over ten years working with business analytics implementations associated with the telecommunications industry.

John may be contacted by email at JMyers@enterprisemanagement.com.

Editor's note: More telecom articles, resources, news and events are available in the BeyeNETWORK's Telecom Channel. Be sure to visit today!

In my opinion, the MVNO model has lots of promise… However in the dog-eat-dog world of telecommunications, there are very few barriers to entry to protect innovative MVNO business models from the carriers who provide access to the network.

This has been proven by exit of the MVNO marketplace by organizations like Disney ( …and if there is an organization who understands marketing and intellectual property better than Disney and ESPN, i am not sure it exists… ) and Virgin.

However it is entirely possible that telecom service providers, who’s main strength is voice, have met an opportunity that they do not understand, or at least do not understand enough currently, to capitalize upon and are prepared to allow MVNO to take the initial risks – Mobile Data Services.

With a heavy accent on hardware and content, Mobile Data Service MVNO opportunities are growing.  ABI Research in a recent research report puts the numbers at 1.5 non handset devices ( … think e-Readers like Kindle and GPS mapping devices… ) and 505m customers by 2014.

MVNO_Data_Service_Market

 

How long do think that telecom service providers will “allow” MVNOs for data services to take the lead? Or is this a bridge to far for telecom service providers to master?

Post your comments below or email (John.Myers@BlueBuffaloGroup.com) / twitter (JohnLMyers44) me directly.

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Posted December 11, 2009 9:23 AM
Permalink | 1 Comment |

1 Comment

Hey John, Whats an MVNO?

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