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John Myers

Hey all-

Welcome to my blog. The fine folks at the BeyeNETWORK™ have provided me with this forum to offer opinion and insight into the worlds of telcommunications (telecom) and business activity monitoring (BAM). But as with any blog, I am sure that we (yes we... since blogging is a "team sport"...) will explore other tangents that intersect the concepts of telecom and BAM.

In this world of "Crossfire" intellectual engagement (i.e. I yell louder therefore I win the argument), I will try to offer my opinion in a constructive manner. If I truly dislike a concept, I will do my best to offer an alternative as opposed to simply attempting to prove my point by disproving someone else's. I ask that people who post to this blog follow in my lead.

Let the games begin....

About the author >

John Myers, a senior analyst in the business intelligence (BI) practice at  Enterprise Management Associates (EMA). In this role, John delivers comprehensive coverage of the business intelligence and data warehouse industry with a focus on database management, data integration, data visualization, and process management solutions. Prior to joining EMA, John spent over ten years working with business analytics implementations associated with the telecommunications industry.

John may be contacted by email at JMyers@enterprisemanagement.com.

Editor's note: More telecom articles, resources, news and events are available in the BeyeNETWORK's Telecom Channel. Be sure to visit today!

At a recent risk conference, Apple’s Dave Moriarty talked about how waiting for chargebacks is not an efficient strategy for dealing with fraud issues with online purchases.  As more and more online purchase are being made via, on and for mobile devices; I am in “violent agreement” with him. 

In fact, I would go so far as to say that it’s not just issues of fraud that can be tracked with with the “leading” indicator of cancelled orders, but revenue assurance as well.

Being able to track not only the subscription and service orders, but premium service or mobile application orders for provisioning and cancellation are excellent methods to identify problem products and services.  While you cannot eliminate fraud and revenue assurance issues using this type of order analytics, you can understand where issues will come from and help to build controls into those products either in advance or adjustment to meet fraud and revenue assurance issues.

Where do you think the future of order analytics is going?

Post your comments below or email (John.Myers@BlueBuffaloGroup.com) / twitter (JohnLMyers44) me directly.


Posted March 23, 2009 8:00 AM
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