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John Myers

Hey all-

Welcome to my blog. The fine folks at the BeyeNETWORK™ have provided me with this forum to offer opinion and insight into the worlds of telcommunications (telecom) and business activity monitoring (BAM). But as with any blog, I am sure that we (yes we... since blogging is a "team sport"...) will explore other tangents that intersect the concepts of telecom and BAM.

In this world of "Crossfire" intellectual engagement (i.e. I yell louder therefore I win the argument), I will try to offer my opinion in a constructive manner. If I truly dislike a concept, I will do my best to offer an alternative as opposed to simply attempting to prove my point by disproving someone else's. I ask that people who post to this blog follow in my lead.

Let the games begin....

About the author >

John Myers, a senior analyst in the business intelligence (BI) practice at  Enterprise Management Associates (EMA). In this role, John delivers comprehensive coverage of the business intelligence and data warehouse industry with a focus on database management, data integration, data visualization, and process management solutions. Prior to joining EMA, John spent over ten years working with business analytics implementations associated with the telecommunications industry.

John may be contacted by email at JMyers@enterprisemanagement.com.

Editor's note: More telecom articles, resources, news and events are available in the BeyeNETWORK's Telecom Channel. Be sure to visit today!

As much as people hate to admit it, Ron Popeil is a genius!  He knows how to sell anything to anyone and make good money while doing it.  Most “home shopping” concepts are just people following in Ronco’s wake.

Now, we have the genius of Ron Popeil for telecommunications with “Magic Jack”. Carol Wilson has an excellent analysis piece on how/if Magic Jack makes any money.

Now the part that I like about this Magic Jack story/concept is the fact that it is the opposite of the iPhone commercials and most telecommunications ad campaigns.  It is not about how complex telecom is or can be.  Magic Jack explains/pitches VoIP in “AOL”-esqe language and wraps the whole thing with those wonderful “home shopping” graphics.

Personally, it kills me that VoIP is finding new converts because someone finally “Ronco”-ed the concept, but I am glad that “we” found someone would could do it…. :)

Posted February 26, 2009 8:00 AM
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