At the TDWI Las Vegas show this week, one of the featured topics is "business analytics". This is the linking of your strategy to your data and back again ( ... yeah i just noticed the "frodo" reference... it was not intended... ).

I believe that this is an under appreciated area since too many organizations, and telecommunications organizations in particular, segment or compartmentalize their strategy from their data and vice versa.

I attended the education session with Nancy Williams and Bob Paladino that flows into their keynote address. They do a great job of showing how to link from one "buzzword" discipline ( ... i'm sure that kaplan and norton really appreciate me describing balanced scorecards as a "buzzword discipline"... ) with another - business intelligence.

I would recommend taking sessions from either at future TDWI Conferences like the upcoming Chicago conference in May.

Technorati Tags: Telecommunications, Telecom, Nancy Williams, Bob Paladino, Balanced Scorecards, Business Intelligence, TDWI