Blog: John Myers: Revenue Assurance Primer

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Revenue Assurance Primer

For those in revenue assurance organizations, Vince Shaw and Michael Ravin published last year an interesting article that raises some great points about looking at revenue leakage in the telecom industry. The points that I enjoyed were the following:

There is no such thing as an average for revenue loss. Yes, you can calculate an average. But just as no US family has the nation wide “average” of 2.3 kids (or at least not for very long), trying to find an average revenue loss for an organization is almost impossible to do.
Revenue loss isn’t something that “pops” up at you and says “Hi… Here I am”. It takes two components. The right data and the imagination to answer the question the following question:

“Where can we find what we don’t know that we don’t know.”

For robust business intelligence or revenue assurance organizations, this won’t be an earth shattering read, but it will give validation and potentially some new areas of “unknown unknowns”. For less robust organizations, this can be a very helpful “primer” on where to start looking for “unknown unknowns”.

Technorati Tags: Telecommunications, Telecom, Revenue Assurance, Vince Shaw, Michael Ravin