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William McKnight

Hello and welcome to my blog!

I will periodically be sharing my thoughts and observations on information management here in the blog. I am passionate about the effective creation, management and distribution of information for the benefit of company goals, and I'm thrilled to be a part of my clients' growth plans and connect what the industry provides to those goals. I have played many roles, but the perspective I come from is benefit to the end client. I hope the entries can be of some modest benefit to that goal. Please share your thoughts and input to the topics.

About the author >

William is the president of McKnight Consulting Group, a firm focused on delivering business value and solving business challenges utilizing proven, streamlined approaches in data warehousing, master data management and business intelligence, all with a focus on data quality and scalable architectures. William functions as strategist, information architect and program manager for complex, high-volume, full life-cycle implementations worldwide. William is a Southwest Entrepreneur of the Year finalist, a frequent best-practices judge, has authored hundreds of articles and white papers, and given hundreds of international keynotes and public seminars. His team's implementations from both IT and consultant positions have won Best Practices awards. He is a former IT Vice President of a Fortune company, a former software engineer, and holds an MBA. William is author of the book 90 Days to Success in Consulting. Contact William at wmcknight@mcknightcg.com.

Editor's Note: More articles and resources are available in William's BeyeNETWORK Expert Channel. Be sure to visit today!


Jeffrey Ma was the keynote speaker at the MDM Summit Sunday night in San Francisco. He is the subject of the (current top box office) movie "21" about the MIT Blackjack team that took their system to Vegas on weekends. The system gave them, at most, a 2% advantage over the house. When deployed over time, that is sure to be most profitable. I saw the movie and I really enjoyed it.

One thing you'll notice, if you saw the movie, is that Mr. Ma does not look like the actor who portrayed him in the movie, who is Caucasian.

Aaron Zornes, Chief Research Officer for the MDM Institute, kicked off the session by rightfully announcing that CDI (customer data integration) was important in bringing the MIT team down.

The team's success at blackjack came from the same places where our success in other business comes from: trust and teamwork, planning and organization, common goal setting and commitment to analytics.

Jeffrey's main message was not to let emotion guide your decisions. He mentioned that Jerry West, longtime NBA luminary as a player, coach and executive, "hated statistics" because the common ones do not take enough information into account to really be useful. Jeffrey can work on this in his current venture - Protrade, a sports stock market website.

Technorati tags: Jeffrey MA, 21

Posted April 4, 2008 2:08 PM
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