Blog: David Loshin

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Everything in its Place

In almost all situations, every business activity happens somewhere. Yet is there any value in understanding how location factors into business influence? The answer is clearly "yes" - otherwise, why would millions (if not billions) of dollars be spent on analyzing geographics, demographics, etc. as a way of enhancing customer data? More to the point, I found an interesting web site the other day: www.freedemographics.com. It provides geographic information from the Census Bureau in report form. It does require registration, but may be interesting to check out.

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