How much do you trust what Gartner, IDC, Forrester, and the rest of the IT research firms say? This is the topic of an upcoming (February 6) Information Week article as announced in a blog written by Larry Greenemeier. The magazine interviewed dozens of IT vendors, end users, and executives at the top analyst firms to answer the credibility question. The article promises to be a pistol to say the least.
According to Larry, the analyst industry has "tapped into an almost desperate need that businesses have to stay on top of emerging technology and a community of IT vendors even more desperate to make the sale". Not the most complimentary comments but you have to admit -- it is suspect when an analyst publishes a purportedly independent report on the state of the vendors in our industry, but the report is funded by the very vendors being reported upon.
Certainly we all have become enamored with the Magic Quadrant and the future predictions from these companies. We can't wait to see who's in and where they are positioned. But do the analysts actually work with the products? Is there testing done? How do they evaluate "vision" versus "ability to execute". These seem rather subjective to me (IMHO). In an age of data transparency and validity (a la Sarbanes-Oxley), perhaps these firms should publish all the criteria they use in these evaluations.
On the other hand, there can be no question that these firms do have significant influence in our industry. The fact that we are all reticent to question them speaks volumes. What vendor would consider criticizing these companies in public? What customer questions the research findings?
So -- I wait for the article with great anticipation. What will Information Week have to say about these companies? Will it be an expose or a white wash?
Meanwhile, what do you have to say? If you are more comfortable being anonymous, feel free to use a pseudonym for your name in the comment area. I would love to hear your opinions.
Yours in BI Success,
Posted February 1, 2006 4:32 PM
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