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Wayne Eckerson

Welcome to Wayne's World, my blog that illuminates the latest thinking about how to deliver insights from business data and celebrates out-of-the-box thinkers and doers in the business intelligence (BI), performance management and data warehousing (DW) fields. Tune in here if you want to keep abreast of the latest trends, techniques, and technologies in this dynamic industry.

About the author >

Wayne has been a thought leader in the business intelligence field since the early 1990s. He has conducted numerous research studies and is a noted speaker, blogger, and consultant. He is the author of two widely read books: Performance Dashboards: Measuring, Monitoring, and Managing Your Business (2005, 2010) and The Secrets of Analytical Leaders: Insights from Information Insiders (2012).

Wayne is founder and principal consultant at Eckerson Group,a research and consulting company focused on business intelligence, analytics and big data.

There is no better source for the trends in the use of business intelligence (BI) tools than the BI Survey conducted annually by the German-based research house, BARC. The BI Survey, now in its 14th year, is the world's largest independent survey of BI users, with more than 2,500 survey takers around the globe.

This summer, I will help BARC's research staff evaluate the results of the BI Survey, which closes in a few weeks (late June.) The BI Survey tracks customer attitudes towards more than two dozen BI products. The published report discusses key purchasing and usage patterns, including total cost of ownership, market and customer penetration, query performance, support quality, business benefits, and technical challenges, among other things.

The report also looks at various emerging topics and technologies, such as mobility, self-service, cloud, in-memory computing, collaboration, and more. I look forward to seeing what you think of the key BI products your company uses today. So I encourage you to participate so that your views are heard and recorded.

If you would like to provide honest feedback on your company's BI tool of choice, click HERE.

To give you a taste of the type of analysis the BI Survey provides, here is a sample from last year's report. This segment focuses on mobile BI:

Mobile user interfaces are a major trend in business intelligence. Despite the media attention for mobile BI, only 16 percent of respondents use BI on a mobile device and we have seen very few success stories with mobile deployments in the field. Furthermore, even vendors with the most popular mobile solutions, don't have robust mobile usage: less than 45 percent of their customers have deployed a mobile BI solution.

Some BI vendors are far ahead of the rest of the industry when it comes to converting their customers to mobile BI. The top three are Yellowfin (43% of customers use mobile BI), MicroStrategy (34%) and LogiAnalytics (32%). (See figure 1.)

Figure 1. BI Vendors by Percentage of Customers Deploying Mobile BI Solution

Mobile BI Leaders.jpg

South America and Asia Pacific have the highest percentage of mobile BI adoption. More stringent data security requirements in North America and Europe may be the cause of the lower-than-average. South America and Asia Pacific have wider usage of the Android mobile operating system, which is less secure than Apple iOS, which dominates North America and Europe. (See figure 2.)

Figure 2. Mobile BI Adoption by Region

Mobile BI by Country.jpg

Southern Europe is well ahead of the rest of the continent while France's adoption rate is strikingly low compared to other European regions. Our experience in the French market points to a combination of three factors that contribute to this figure. (See figure 3.)

Mobile BI is deployed across all industries. As a general rule, financial services companies have far more robust security policies than other industries and, in our experience as consultants, we have seen a few financial services firms decide against deploying mobile BI as a result of security concerns. (See figure 3.)

Figure 3. Mobile BI by Industry

Mobile BI by Industry.jpg

Initially, mobile BI was only used to view static reports and dashboards with no interactivity. Now we see that the display of interactive reports and dashboards has overtaken static reporting. Data analysis is generally more difficult to perform on a mobile device than on a desktop computer where drag and drop and drilldown is easier. But mobile apps are improving and we expect the figure for Data Analysis to increase next year. (See figure 4.)

Figure 4. Types of Usage For Mobile BI

Mobile BI Usage.jpg

Please Participate!

The BI Survey provides a shortcut to understanding the pros and cons of BI tools in actual practice. To help us prepare this valuabe report, please take the 25-minute survey now. For your time and effort, we will send you a summary of the results and get entered into a raffle for $50 gift certificates from Amazon.com. Click HERE to take the survey now!

Posted June 9, 2014 9:05 AM
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